Fast Casual
Bluestone Lane
+50%
Active Loyalty Member Growth
+117%
Loyalty Guest LTV
In 2025, Bluestone Lane’s loyalty program looked healthy on the surface with 50,000 active members. But the program was …
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Case Studies
Real Results From Real Brands
See how restaurant brands are using unPLUG to drive first-party revenue growth, increase guest lifetime value, and build sustainable digital revenue infrastructure.
Proven First-Party Revenue Results From Multi-Unit Restaurant Brands
Fast Casual
California Fish Grill
75%
YoY In-App Sales Increase
55%
YoY Digital Sales Increase
As California Fish Grill scaled its digital business, the brand faced **increasing reliance on third-party ordering chan…
Read case studyFast Casual
Luna Grill: The Second Chapter
+35%
YoY 1P Digital Sales Growth (currently on Y3)
+22%
AOV Increase
Luna Grill already had first-party ordering and a large loyalty file. What it did not have was one digital experience. W…
Read case studyFast Casual
Pure Green
58%
App Conversion (Menu Browsing to Completion)
-4.6pp
Discount Rate Reduction
Before unPLUG, Pure Green’s owned digital was not a channel it could franchise. The first attempt sat on Square’s first-…
Read case studyMediterranean Fast-Casual
Luna Grill
68%
YoY 1P Digital Sales Increase
71%
YoY 1P Digital Orders Increase
Before partnering with unPLUG in early 2024, Luna Grill's first-party digital sales were growing at roughly 5% year over…
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